Industry

Former Campari CEO launches Liquid Ventures to build and invest in global low/no alcohol brands. (just-drinks.com)

Colorado bill could allow hemp-derived THC beverages in bars and restaurants, expanding access and tax revenue. (westworld.com)

Breakthru Beverage enters hemp-derived THC beverages with Minnesota test rollout. (beernet.com)

Restaurants dedicate growing menu space to non-alc and THC drinks as moderation reshapes on-premise demand. (linkedin.com)

Independent restaurants add NA beverages to defend margins. (spoton.com)

Celebrity-backed Crazy Mountain enters NA beer with nationwide buzz and major distributor relationships. (beercrunchers.substack.com)

NA beer enters the UK inflation basket. (bbc.com)

French wine producers cautiously explore alcohol-free wines as younger consumers drive growing demand. (lemonde.fr)

NA beer brand BERO expands leadership team as it continues scaling. (linkedin.com)

Alcohol-free cider remains understocked despite strong pub demand and growing moderation among Gen Z drinkers. (thedrinksbusiness.com)

The Alcohol and Tobacco Tax and Trade Bureau clarifies definitions and labeling for low/no alcohol beverages. (natlawreview.com)

Tilray expands US craft portfolio with BrewDog assets, strengthening hospitality and regional brand strategy. (beveragedaily.com)

Operators see growth opportunities across NA beverages, with mocktails, functional drinks, and seasonal flavors driving demand. (datassential.com)

GLP-1 weight-loss drugs may accelerate moderation trends, creating new opportunities for low/no alcohol beverages. (thespiritsbusiness.com)

The Hospitality Hangout Podcast: Athletic Brewing CMO Andrew Katz discusses NA beer growth, wellness-driven demand, and hospitality partnerships. (thehospitalityhangout.com)

The Buyer's Desk Podcast: Q Mixers CEO Betsy Frost discusses premium mixer innovation and convergence across alcohol, NA, and functional beverages. (naturalfoodretailers.com)

Health

Princess Kate skips alcohol following cancer remission, highlighting rising health concerns tied to drinking. (msn.com)

Culture

Des Moines bars elevate zero-proof cocktails with craft ingredients and mixology. (desmoinesregister.com)

Alcohol-free brands are shifting from wellness messaging toward social connection and occasion-based drinking experiences. (beveragedaily.com)

GLP-1 drugs like Ozempic may blunt alcohol’s reward and tolerance, altering drinking behavior and nightlife habits. (nypost.com)

Restaurants face revenue pressure as declining alcohol consumption reduces a traditionally high-margin sales driver. (nytimes.com)

Wellness-focused “third spaces” are booming as consumers seek alcohol-free social environments and community. (cnbc.com)

Gen Z drinking declines in New Jersey as liquor sales and habits shift. (northjersey.com)

Non-Non-Alc

Bars are pushing cocktail creativity with unusual ingredients, though many guests still prefer simple classics. (vinepair.com)

Chicago craft breweries face closures as drinking declines, costs rise, and market saturation pressures brewers. (chicago.suntimes.com)

Bar visits have declined for years, weakening alcohol’s role in spontaneous social encounters despite stable drinking participation. (proofpoints.substack.com)

AI-powered personalization helps wine retailers boost conversions, increase basket size, and improve customer discovery online. (thedrinksbusiness.com)

Brewery founder describes the hidden grind of entrepreneurship, where risk, burnout, and constant pressure accompany the dream. (illiquid.beer)

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