Industry

Traditional wine shops respond to declining alcohol consumption by expanding non-alc selections, balancing education, quality, and consumer expectations. (drinksretailingnews.co.uk)

Reframe, known for the namesake app to help people develop healthier drinking habits, launches Liquid Luck, a non-alc drink line to support alcohol reduction. (hypepotamus.com)

Rack & Riddle appoints Jeff Tuttle as CEO and plans to introduce a no/low-alc production process using the Solos Aroma Recovery System.(northbaybusinessjournal.com)

Leadership Spotlight: Sophie Brisbourne-Rhodes from CleanCo. (digitalleadersclub.co.uk)

Brands succeed with distributors by reducing activation energy, making collaboration frictionless and sales effortless. (linkedin.com)

Tesco reports 250% rise in fruit-flavored low-alc beer sales. (uk.news.yahoo.com)

Cruise lines expand non-alc options and support networks for sober travelers. (usatoday.com)

Athletic Brewing, now valued at $800M, dominates NA beer with proprietary brewing, expanded production, and a growing cultural footprint. (fastcompany.com)

Pollen Projects founder Ben Branson reveals plans for an NA shandy, Daystar, and calls for design suggestions. (linkedin.com)

US of NA Podcast: From Kentucky bourbon country to your home bar: The Spiritless story. (usofna.com)

Health

UK scientists will test brain implants to curb alcohol and opioid cravings, using electrical pulses to boost self-control. (theguardian.com)

Cutting alcohol improves skin hydration, reduces redness, slows aging, and enhances elasticity, making sobriety a growing beauty trend. (womenshealthmag.com)

Culture

According to drinks writer, the decline in alcohol consumption, driven by health concerns, cost, and cultural shifts, risks diminishing the social and ritualistic joys of drinking, which once fostered perspective, connection, and tradition. (newstatesman.com)

The next generation drinks less alcohol, disrupting social habits, but non-alc options can foster connection. (wellraiser.substack.com)

Alc-free drinks vary globally; most define 0.5% ABV as alcohol-free, but UK sets 0.05%. (beveragedaily.com)

Westminster Council proposes alcohol-free "quiet nights" in London's Soho, aiming to diversify nightlife and enhance safety. (independent.co.uk)

Champion bartender Leo Ko, once a heavy drinker, gave up alcohol and now advocates for the benefits of a booze-free lifestyle. (scmp.com)

Non-Non-Alc

RFK Jr. seeks to end the food industry's self-affirmation of ingredient safety, pushing for stricter FDA oversight and legislative action. (fooddive.com)

Data Shot 🥃