3Brand Moves
Tomonotomo releases a limited-edition Pride bottle celebrating LGBTQ+ ownership and craftsmanship. (tomonotomo.com)
Familia Muga enters alcohol-free wine with Paragraph, a Spanish Tempranillo launch. (drinksint.com)
Magners expands its 0.0% cider line with a pint bottle format. (talkingretail.com)
Suntory enters premium alcohol-free sparkling category with sommelier-developed Nivo House. (wboc.com)
Hightails launches a female-focused THC beverage brand under its Black Market portfolio. (linkedin.com)
All Día launches 2.5% ABV tequila cocktails targeting moderation-minded consumers. (finance.yahoo.com)
Le Tribute expands beyond mixers with a non-alcoholic Bitter Aperitivo launch. (thespiritsbusiness.com)
Sponsored: Skip the crowded conferences. Join 100 founders, investors, and retailers for an intimate day of insights, industry connections, and conversations shaping the future of alcohol-free and functional beverages. Limited passes available. (Secure Yours Today)
Distribution & Openings
Botivo expands UK on-trade distribution through a partnership with Mangrove Global. (drinksint.com)
The Free Spirits Company expands retail availability through new placements at Meijer across the Midwest. (linkedin.com)
The Free Spirits Company expands distribution across the Fresh Market. (linkedin.com)
Whole Foods adds Free AF’s alcohol-free Espresso Martini nationwide. (instagram.com)
Kally expands Northeast distribution through a partnership with Skurnik Wines & Spirits. (linkedin.com)
German brewer Krombacher rolls out alcohol-free pilsner on tap. (msn.com)
Richmond entrepreneur launches a pop-up bar built entirely around alcohol-free beverages. (axios.com)
Spillover
Founder turned the joke that non-alcoholic spirits are like “hiring a sex worker for a hug” into a viral marketing stunt, helping grow Free Spirits from $1M to a projected $9M in annual revenue. (entrepreneur.com)
Financial Tea with Mrs. Dow Jones Podcast: oHHo founders outline growth strategies and plans for the energy drink category. (youtube.com)
We ranked 2,800 3PLs. Here are the top 100.
Every 3PL says they're the best. So we did the work. We ranked the top 100 in the country on the things that actually break or save a brand: peak season, accuracy, real support. Find out who made it, and whether your current one should have.
Mock the Toast is curated for Non-Alc & BevAlc professionals, retailers, and brands.
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